BENEFIT BROW EVENING

 

photo (1)Today I spent my early evening at a presentation hosted by Benefit at the Rotunda’s penthouse, the focus of which was all things brow; my dream.

Having being cursed blessed since childhood with a single inch-thick eyebrow that started on one side of my head, finishing on the other, I have only in recent years come to appreciate the fullness and potential of my own brows.

I’m always really interested in other people’s eyebrows; how they do them, what they use, how did Kim K’s creep up her forehead over the past few years…so I was delighted to get the chance to quiz the experts (Jared Bailey and Lisa Potter-Dixon from Benefit) on all of my burning questions.

I have to say they were very generous with their knowledge and I really want to stress that everyone I met tonight cemented my view that Benefit have once of the nicest, and most fun to be around brand teams I’ve met.

A big thank you to Lauren who tinted and shaped my brows (after mapping them, a process she talked me through that’s designed to ensure the optimum effect for each individual face- and something you get with any Benefit counter brow service as standard).

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Even though my own brows are naturally black, she custom blended a tint to apply that would “catch all those fine, light, vellus hairs” and it made such a noticeable difference – I had no idea that people as dark as me could actually tint their eyebrows so this is a nice tip for adding some weight and gloss to give a groomed look without the effort. It took about 2 minutes to develop before she took it off, and lasts for 4-6 weeks; simple, easy and very effective.

unshaped brow (left) mapped and shaped brow (right)

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On my reluctant way out of the door (pregnant me was very much enjoying the macarons and chit-chat on offer) I was treated to a gift that contained, much to my excitement, Bling Brow. These will not only be a service you can book in for on counter from 1st November (think festive party glitz/channelling 90’s Gwen Stefani glam-grunge chic) but you can pick up the stones and kit in a pretty little tin that you can adorn yourself with in the comfort of your own home, pre night out.

The stones come in a range of colours, and I’m very happy to have been treated to a set with the rose gold option. Keep an eye out for these limited edition treats…

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